We're excited to officially join forces with The Lobby, the premier network for medical sales professionals.
Why this partnership makes sense (we paid McKinsey $800k to tell us)
Medical sales is fundamentally about building relationships and trust. You need to build that trust with the physicians, OR staff, and admins you see every day.
The Lobby gives you access to the collective wisdom of reps who've found ways to do just that. They understand what works, what doesn't, and how to navigate the challenges that come with the territory.
The other critical part of the role is learning who to build those relationships with, and how to do it in a way that provides real value. That's where market intelligence comes in. When you know which surgeons are doing your procedures, where their patients are coming from (or should be coming from), and what office they'll be at on any given day, it can make the difference between a productive conversation and wasted time.
And that’s where MedScout comes in. Reps tell us it’s the most rep-friendly platform in the market – hands down. Their words, not ours (but also ours). We built it to be helpful, intuitive, and easy to use in the field.
Together, MedScout and The Lobby cover both sides of what makes a successful rep: having the insights to work your market effectively and learning from the experience of others who've spent countless hours in your shoes.
What's coming next
We're bringing educational resources to members on how to activate market intelligence in the field, how reps can use commercial insights to meaningfully engage with their physicians, and much more.
You’ll also see us at local networking events, where you can connect with other reps and even get exclusive access to MedScout to try it for yourself.
Getting involved
If you're already part of The Lobby, you'll be hearing more from us soon.
If you're not familiar, we think The Lobby is the go-to platform for medical sales reps. It’s worth checking out.
We look forward to supporting the medical sales community through this partnership and helping even more reps succeed.